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Friday Firsts: Your First Facebook Fan Page
Image by: JoelZimmer
What is it?
Assuming that you have not been living under a rock for the past five years, you are undoubtedly already familiar with the social media juggernaut that is Facebook. You probably already have a page there, as does most everyone you know (including, regrettably, your parents).
Chances are, then, that you’ve already seen Facebook Pages, even if you’re not aware of it. Every time you see someone become a fan of Victoria’s Secret, or Paranormal Activity, or Kevin Smith, you’re seeing Facebook Pages in action.
Simply put, your Facebook Page is a profile for your brand, business, project, or even yourself. It’s a place to reach one of the largest online communities in the world.
Why do I want one?
I know, I hear you; “I already have a Facebook profile. Why do I need this?” Besides the fact that a Facebook Page will seperate your business from your personal life (and from those pictures of your terrible, drunken bowling at Lucky Strike last night)… well, actually, let’s not shove that aside as a “besides the fact”, because that’s sort of the point. With a Page, you’ll keep your Facebook business and Facebook pleasure seperate. You’ll have a totally seperate Wall, totally seperate photo albums, totally seperate video tab, all designed by you to promote yourself.
Don’t take our word for it, check out Facebook’s full low-down via PDF right… here.
How do I get started?
Now that Facebook Pages have caught your attention, sidle over to their homepage to get started.
The setup process is pretty self-explanatory, though it’s worth noting that this is not the feature to use if you’re looking to create a page to show your love and devotion for Barney Stinson. Facebook’s created Groups for that. Instead, this is specifically for yourself, your project, or your client who’s authorized you to build a page on their behalf. Once you choose the category you want your Page to be listed under (most of what we want is under Artist, Band, or Other Public Figure, but don’t miss Other->Professional Service for folks like photographers who need their potential clients as nearby as possible.)
Once you get past this page (it took us two tries to avoid a “Make sure your electronic signature matches your name listed above” error, so there may be a time limit), the real fun begins:
Your brand new Facebook Page has been born! Just like your profile, you’ll want to upload a profile picture, fill out your info, and start posting!
What’s next
There is a really wide range of things you can do to make your Facebook Page more effective. In the coming weeks, keep an eye on FatBlog! for tutorials on:
- Customizing your Page with Discussion Boards, Events, Links, Notes and Video
- Customizing your Page with Apps.
- Adding value with oversized profile pictures.
- Adding link icons to your wall.
- Building an attractive landing page for new fans.
- Promoting your Page with a Fan Box.
- Advertising your Fan Page.
- Linking your Fan Page to your blog and Twitter account.
In the meantime, comments are open! Ask any questions you have about starting your Fan Page, or let us know how you’re using the one you already have (And if you should shamelessly drop your link, we just may look the other way)!
Similar posts you may enjoy:
- Two Week Event: Pimp My Facebook Page
- Facebook Fan Pages: Adding Value With An Oversized Profile Photo
- 3 Steps to Start Promoting your Facebook Fan Page
5 Comments to “Friday Firsts: Your First Facebook Fan Page”
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I use a facebook fan page to connect with fellow Etsy sellers. It is part of the larger marketing package. I feel like in this day and age you have to be a part of social networking if you are trying to get noticed. Facebook is a great way to connect with fellow artists and share pictures of my work and allow others to comment.
My fan page has only been around a few weeks but I’ve already started to gain some fans outside of my normal facebook friends which I think is a huge plus. Having fans be people I don’t know is much more exciting!
http://www.facebook.com/home.php?ref=logo#/pages/North-Hollywood-CA/Perfectly-Paper/266899555013?ref=ts
[...] link your account at 25 different social networking sites, including those linked above, plus your Facebook Fan Page which is a huge bonus. Now, when you post to Posterous (via Posterous.com, email, or text) [...]
I also just created a fan page for my Etsy Shop and noticed that Etsy doesn’t link directly to Facebook pages. They only link to personal pages. So, I ended up creating a whole new profile to link to the page since I didn’t want my business page/profile and my personal profile to mix.
What I noticed is that it is harder to promote if you have different profiles, though I still wouldn’t change that setup if you paid me. I’m sure that people don’t want to be seeing all of my Farmville updates on my personal profile anyway…
http://www.facebook.com/pages/Fancy-Arbor/272534201665?v=app_2373072738&ref=ts#!/pages/Fancy-Arbor/272534201665?v=wall&ref=ts
[...] Friday Firsts: Your First Facebook Fan Page – What’s a Fan Page? Why do I want one? How do I get started? Find out here. Facebook Fan Pages: Adding Value With An Oversized Profile Photo -Even your profile picture can be leveraged to better promote your brand. Here’s how. Share this Post: [...]
[...] Friday Firsts: Your First Facebook Fan Page – What’s a Fan Page? Why do I want one? How do I get started? Find out here. Facebook Fan Pages: Adding Value With An Oversized Profile Photo -Even your profile picture can be leveraged to better promote your brand. Here’s how. From Zero to Sixty: Getting your Facebook Page on the Road – Take your fresh-out-of-its-wrapping Page and get it ready for your first Fans. Supercharge your Facebook Page with these 6 Apps – Applications can drasticly improve the Facebook Fan Page experience for your Fans, and for you as the admin. Friday Firsts: Advertising Your Facebook Page with Facebook Ads – Facebook Ads are a powerful, inexpensive tool for generating traffic to your Page. 3 Steps to Start Promoting your Facebook Fan Page – More tips to generate traffic and start gaining Fans! Weekend Inspiration: Three Fun Ideas for your Facebook Profile Pic – Take a break to generate some fun profile pictures with these tools. Turn your Facebook Fan Page Visitors into Fans with a Custom Landing Page – A custom landing page will bring your Fan Page to a whole new level. Like a website within your Page. Four FBML Tricks to Improve your Facebook Page – Four dead simple tricks to add a ton of new functionality to your Page. How to include YouTube Videos on your Facebook Page – Embedding YouTube videos on your Page can be a little complicated, but not after this tutorial. Quick Tip: Filter your Facebook Wall Posts by Location or Language – Selectively send updates to avoid spamming your Fans. 3 Ways to Stay Active on your Facebook Page, Away from Facebook – Add content to your Page without ever logging into Facebook. Using Insights to Improve your Facebook Page and Ads – Analyze your traffic to improve your Page. Friday Firsts:Add Super-Powered Facebook Like Buttons (and more) to your Blog or Website with the JavaScript SDK – Bring the Facebook experience to your blog or website. Weekend Inspiration: Facebook Resources – More resources to keep the tips, ideas, and inspiration flowing. Share this Post: [...]